How MakoLab’s Vehicle Lifecycle Management platform simplifies the sales process

Before we move on to the specifics and benefits of vehicle management software, there’s a question we need to address. How do we define the term ‘vehicle lifecycle’? At MakoLab, we define it as the process that starts with an order for a particular vehicle model, which is then produced, sold and delivered to the client or customer. Next, its use is monitored. This is followed by the onward sale/repurchasing stage, which, together with the remarketing process, facilitates the preparation of the vehicle for resale, giving it a second life.

With VLM, a vehicle can be monitored from the moment an order for a given model is placed and right through to delivery. After it is purchased, real-time monitoring continues. At some later point, the owner may decide to resell the vehicle, a process which they might deal with themself. However, they could decide to use the services of a dealer or an agent. The vehicle may also be repurchased. At this stage, an inspection is carried out, noting all the vehicle’s parameters, faults and any repairs that are needed. When VLM is being used, the data collected and held in the system streamlines this entire process. Having a detailed description of the vehicle facilitates its remarketing, making it easier for the seller to find a new buyer. Using VLM means that the tedious and time-consuming cataloguing process is automated and all the information is available in one place.

Let’s look at those post-sale and resale processes in a little more detail.

With VLM, OEMs are still able to monitor a vehicle’s data after it has been purchased. The system gives them transparent access to all the data on the vehicle’s status, documentation, warranty, recalls, parts and repair history, enabling them to monitor and maintain their vehicles in use.

VLM will also support OEMs when they want to resell their vehicles. With the data collected by the system, they can check damage valuation, create photo documentation, use an automatic pricing mechanism and track every step of the repair process. Once all that is done, the OEM can then turn to another VLM feature to set up a vehicle auction for dealers.

We know that not only are good, well-organised database solutions for creating fleet offers difficult to prepare, but also that they are crucial to successful sales operations. We decided to respond to the challenges of organising and using vehicle life cycle data effectively and so our Vehicle Lifecycle Management system was born.

Once equipped with VLM, an OEM can sell new and used cars to dealers, company buyers and customers via B2B and B2C channels. One of the many vital functions the VLM software offers is managing a client base through a customer relationship management (CRM) system. Another is the capability of making a valuation of a vehicle fleet offer. It even has the ability to conclude contracts and issue invoices accordingly.

VLM also acts as a centralised real-time data hub, collecting and managing all the relevant data in one place. By keeping this information consolidated, VLM simplifies processes, enhances data accessibility and promotes consistent coordination between different vehicle lifecycle stages. This is software that makes it possible to monitor fleet activity with real-time data visibility.

The platform is equally irreplaceable when it comes to managing car fleets. The data collected in VLM mean that it can predict repairs and provide reminders about mandatory service checks. Then, when the moment comes to prompt a client to consider replacing the cars in their fleet with new ones, the system enables the seller to prepare an offer.

The VLM architecture was designed with modern user experience (UX) principles in mind. Its modular structure is ideal for a user-friendly interface and customisable implementation. With ten distinct modules that can be deployed individually or collectively, high flexibility is built in. The system can be tailored to align with the user’s specific business objectives and existing ecosystem elements. Its scalability makes it an outstanding solution not only for large companies but also for smaller enterprises. At the same time, it means that VLM is a one-time solution. As a company grows, no new tool will be needed, because VLM can be scaled to its changing requirements.

When we created VLM, we were also driven by the need for a flexible and scalable fleet management solution. We therefore designed adaptable architecture that enables the system to accommodate a growing number of vehicles and evolving business requirements. Operations are streamlined thanks to the system’s straightforward interface and automation capabilities, making it easier to plan and track vehicle sales and utilisation effectively. 

VLM’s modularity also makes it suitable for markets without comprehensive vehicle lifecycle management tools. Users can select and integrate only the modules they require in terms of the needs and maturity level of their market, ensuring a smooth fit with their current systems and processes. 

VLM is a web-based solution that requires nothing more than an Internet connection and a web browser to work. VLM’s  cloud solutions mean that users benefit from high performance and high levels of security. At MakoLab, security is a major priority and we are certified as compliant with the ISO 27001 standards, aecos well as with TISAX.

VLM is designed to be used by various automotive industry stakeholders, including OEMs, importers, dealers, B2B clients and end customers. Anyone with a user profile can leverage the system’s capabilities for streamlining operations, enhancing decision-making and improving overall performance throughout a vehicle’s lifecycle. 

VLM was never intended solely for large and medium-sized companies. Quite the opposite, in fact. Its scalability and modularity makes it ideal for use in all sorts of enterprises, from a small, family-owned dealership to a global manufacturer. Its inclusive nature provides business owners with the space and opportunities to grow their enterprises. At the same time, its flexibility gives its users the capability of expanding, adapting and adding new functionalities as and when necessary.

VLM relies on data that can be generated by connected car features. This means that it can be used for predictive maintenance relating to battery and brake pad life for example. The platform can support proactive care by providing the requisite information on maintenance and repair services. It can also be used for data brokerage and monetisation; one example here would be by providing an insurance company with a fleet’s driving pattern. 

In optimising vehicle lifecycle management, VLM supports sustainability and environmental protection. It promotes efficiency and the reduction of waste and it enables informed decision-making, contributing to a greener approach in the automotive industry and aligning with the growing emphasis on sustainability and responsible resource management.

Designed and developed by MakoLab, the Vehicle Lifecycle Management solution simplifies and enhances the sales process for OEMs, fleet companies, importers and others involved in managing vehicles. By centralising and analysing critical data, VLM streamlines operations from the production stage, via sale, use and repurchasing, to resale, improving efficiency and facilitating informed decision-making. Its scalable architecture, user-friendly interface and modular design make it possible to tailor solutions to diverse market needs. Be it registering vehicles, creating sales packages or streamlining invoicing processes, VLM offers modules that can be customised to meet specific requirements. Accessed via a web-based platform, it caters to various industry stakeholders, fostering efficiency and sustainability throughout vehicles’ lifecycles. As an eco-friendly solution, it is also right on trend in terms of the industry’s growing emphasis on responsible resource management, making it a valuable tool for businesses seeking optimal operational efficiency.

What is vehicle management software?

Vehicle management software is a comprehensive technological solution designed to support the management of a fleet or a large number of vehicles. It offers real-time insights, advanced reporting and tools for route optimisation, maintenance, fuel management and regulatory compliance.

How does vehicle management software contribute to operational efficiency?

Vehicle management software contributes to operational efficiency by providing real-time insights into vehicle location, status and performance, resulting in improved route planning, reduced idle times and enhanced productivity.

What role does vehicle management software play in cost reduction?

Vehicle management software plays a crucial role in cost reduction by enabling effective fuel management, preventive maintenance and optimised routes, which ultimately leads to reduced fuel consumption and labour costs.

Translated from the Polish by Caryl Swift