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Vehicle purchase with an online financing solution

Applications that enhance online car purchasing experience used by The Renault-Nissan Alliance, dealers and RCI Bank and Services. Technology providing real-time calculations to simulate the monthly payment.
Header - RCI Case Study L


Online financing solutions empower customers by giving them the tools they need to make a decision before visiting the dealership. Informed financing decisions push the consumers further in the sales funnel. Much closer to the transaction.

Client WWW Logo 100Px 363640 RCI
Line of business

Finance and banking


Online financing



Artwork - RCI Case Study L
One of the most crucial factors influencing the client’s decision to purchase a car is the cost of the monthly payments. The Renault-Nissan Alliance, in cooperation with their financial branch - RCI Bank and Services, wished to provide a solution which would enable their clients to calculate the number of their monthly payments directly on the website, on the basis of parameters updated in real-time. By being able to calculate the estimated amount of an instalment, clients could make a simulation of a projected level of expenses prior to visiting a dealership. This is why RCI decided to make their powerful calculating engine available on-line and partnered with MakoLab to make it happen.
RCI’s calculating engine and MakoLab’s front-end financial simulators, together form the complete system that gives online access to:

• the default setting (i.e. ‘Default Offer’) - information about the monthly instalment of a standard credit or leasing offer is provided automatically
• interactive simulation with the possibility to adjust parameters (such as e.g. down payment or additional insurances).

The financial simulators, developed by MakoLab, are fully adjustable to a specific brand’s corporate identity and the front-end solution can be easily integrated on any website, including car configurator. It enables the potential client to instantly evaluate their crediting options in detail, right after configuring a selected car offered by Renault-Nissan. In selected countries pre-approval functionality enables the customers to obtain reliable information about whether they will be granted financing without the need to contact the financial institution.
Additionally, the simulators can be augmented with the possibility to send questions directly to a specified dealer or an RCI Bank and Services representative. The simulators are often updated visually to respond to the dynamically changing visual appearance of the websites and for their constant optimization in regards to their usability. Security and operational performance are ensured by the server infrastructure located in MakoLab’s Data Center. The cluster architecture with load balancing allows for continuous operation, even in the case of a failure of one of the processing servers.
RCI’s calculating engine and MakoLab’s financial simulator together respond to over 7M operations daily. The solution supports 5 world-leading automotive brands across 25 countries. Our front-end simulators are used not only across OEM’s national websites but also on 1k+ dealer pages The success key is the close cooperation between the RCI’s and MakoLab’s teams, fast and precise data exchange between the RCI calculating engine and MakoLab’s financial simulators, and the ability on both sides to quickly adapt to customers’ evolving needs, legal requirements, and optimisation requests. Thanks to this flawless and active work, we will be soon celebrating 16 years of successful collaboration.